One Big Thing: Discovering What You Were Born to Do by Phil Cooke

An interesting read.  Delving into every person’s core question – what is my purpose in this world?  We all question what we’re supposed to do with our lives, from the high school student making choices for his future career to the corporate CEO questioning why none of what he does is satisfying. 

The Author sets about trying to help the reader to answer various questions about themselves, their values, their hopes and dreams and their skills in an effort to figure out what their “One Big Thing” is.

He uses many interesting illustrations of people who clearly found their “One Big Thing” and offers practical advice on finding, birthing and working toward the achievement of this one thing.  The book is packed with practical solutions to discovering your purpose – living intentionally, avoiding distractions, branding yourself and following through on the road to your “One Big Thing”.

I do get the practicalities of the book and I have picked up some great tips in my endeavors’ in my own business which I believe is the inspired One Big Thing in my life.  It’s well written, funny and very enlightening in many instances.  It is worth a read.

Disclosure of Material Connection: I received this book free from the publisher through the BookSneeze®.com <http://BookSneeze®.com> book review bloggers program. I was not required to write a positive review. The opinions I have expressed are my own. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255 <http://www.access.gpo.gov/nara/cfr/waisidx_03/16cfr255_03.html> : “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”